Better isn't always better in tech. Price is king: Apple TV is premium, but many cheaper options exist with similar performance. Consider alternative streaming devices like Roku or Amazon Fire ...

Apple is reportedly losing more than $1 billion a year on its streaming service Apple TV Plus. That's according to the information. Shares right now still holding on to fractional gains ...

According to Nielsen tracking of streaming content viewed on TVs, Apple TV+ garners less than 1 percent of monthly TV viewership typically, compared to Netflix's 8.2 percent and Max's 1.2 percent ...