Will LIV Golf expand to new courses? Bring in new stars? Add new teams? CEO Scott O'Neil lays out his ambitions for the league's future.

With Scott O'Neil taking over as CEO in 2025, that slogan has been softened ... which marks one of the rare instances where ...

It’s not LIV Golf CEO Scott O’Neil ... and he has helped reshape the Tour’s strategy in the last three years, but it’s not entirely clear what that strategy is. As an entertainer, Cantlay ...

Despite interventions by President Trump, talks to combine the PGA Tour and LIV Golf have come to a standstill.

Sergio Garcia of Fireballs GC and CEO, LIV Golf, Scott O'Neil celebrate the ... the fewest since the league was launched. So far, LIV's strategy to buy eyeballs hasn't panned out.

Miami taking place right after the LIV Golf tournament there, Phil Mickelson seems to be in good form. It has caught the ...

O'Neil, who replaced Norman as LIV Golf's CEO on Jan. 15, is overseeing the league's strategic vision, business operations and global growth. One of his first tasks in his first three months on ...

DORAL, Fla. — LIV Golf CEO Scott O'Neil said Wednesday that he has not been directly involved with reunification talks between his tour and the PGA Tour since taking his job three months ago ...

Brooks Koepka said he wished acceptance of LIV Golf was "further along" but said the league is making progress. / Reuters via Imagn Images DORAL, Fla. — The new CEO of the LIV Golf League pushed ...

It was a welcome-to-team-golf moment for new LIV Golf CEO Scott O'Neil ... Both Garcia and Mickelson have coached — or at least given tips — to O'Neil during their rounds together.

DORAL — LIV Golf pushed its brand for the first three seasons by adopting the "Golf, But Louder" slogan. With Scott O'Neil taking over as CEO in 2025, that slogan has been softened. The Saudi ...