How do you make a run-of-the-mill retailer look good? Give it some great advertising that doesn't overclaim, but still ...
It would take a Sherlock Holmes to find any good economic news at the moment (the UK is mired in high debt, low growth and ...
Lloyds has joined the list of big British banks hunting for a new ad agency. Barclays and Nat West are currently reviewing ...
Strong leadership needs to be nurtured and rewarded, and Mother’s performance over the last few years in particular shows ...
What do you do when Donald Trump has you in his sights? It’s a problem that US diversity, equity and inclusion specialists are wrestling with now that even straightforward words like “female,” “women, ...
Sir Martin Sorrell's big bet on tech companies driving growth at his S4 Capital (Monks is its main agency) has taken another ...
Does winning the most ad awards make you the best, most creative, most effective or demonstrate that you're bigger and better ...
Overnight oats are not something you enjoy in the dark (if that's your thing) but oats left to soak overnight rather than prepared in the morning. Probiotic it seems. Oat Cult is one such brand it's ...
Price fixing in media is an issue that won't go away - likely to be still more of one as the big holding companies increase ...
Companies use various tools to stay competitive in their industry. From creating innovative products and ways to do things to ...
Mars is reviewing everything but creative where it appears to be happy with Omnicom's BBDO and DDB. Adam&eveDDB is behind the wheel for this pleasingly bonkers effort for Twix, telling us that "two is ...
Leo Burnett (becoming Leo in most places alongside Publicis but not the UK it seems) is in danger of becoming the UK's biggest creative agency by billings, along with VCCP chasing down Saatchi & ...
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