A good demo shows potential users your product’s capabilities and how it’s useful to them in a more tangible way than marketing copy alone.

For software developers, live product demonstrations are a way of life, and that means that "live product demos gone horribly awry" are also a fact of life. But what if the world's most disastrous ...

How to Survive Your Next Software Sales Demo It doesn't have to be a waste of time. Really.

The director of autopilot software at Tesla has said that a 2016 demo of the tech used features that weren’t actually available in the system at the time.