Prime Video averaged 2.16 million for its five NASCAR Cup Series races. This was the first season the streaming service ...

A rainy Sunday derailed the NASCAR Cup Series race at Pocono and dented Amazon Prime Video's ratings for its last race of the ...

Prime's five-week run of Cup races ends this week. While the Amazon network's coverage has drawn good reviews, some holdouts ...

Prime Video’s time broadcasting NASCAR this season has come to an end to the disappointment of many fans. The streaming giant ...

NASCAR’s streaming test on Amazon Prime drew highs, lows, and debate—was it progress or a risky gamble for tradition?

The curtain fell on Amazon Prime Video’s five-race NASCAR Cup Series broadcast slate with a rain-delayed and news-disrupted ...

Amazon Prime Video chief Alex Strand reflected on the platform's recently concluded five-race stint with NASCAR.

NASCAR is fine with the drop in older viewers, because the numbers also show a massive 32% increase in viewers in the coveted ...

NASCAR’s viewership demographics have shifted since the Charlotte race following the broadcast transition from Fox to Prime Video.

Signed in late 2023, NASCAR's new media rights deal, worth a reported $7.7 billion over seven years, marked a seismic shift. For the first time, streaming giant Amazon Prime Video was given exclusive ...

This weekend, football and racing collide at Pocono Raceway. Former NFL stars Ryan Fitzpatrick and Andrew Whitworth will be ...

Dale Earnhardt Jr. and NASCAR on Amazon’s Prime Video has provided fans with spectacular coverage over the past couple of ...