So, to be able to step into that next era of Orlando Magic brand identity and Orlando Magic basketball, (it’s) a really exciting time. So, to be able to honor that legacy and look towards the ...

ORLANDO – As the Orlando Magic continue to propel forward, the team unveiled a new logo and three new uniforms during a special celebration today at the Kia Center. With the team and Magic brand ...

“The Atlanta Hawks and Caleb Houstan agreed to a one-year deal, sources told HoopsHype. The 22-year-old shot 50.7% from ...

While Orlando didn’t go all-out in free agency after the Desmond Bane trade, the Magic’s calculated signings have earned the ...

ORLANDO, Fla. – As the 36th season of professional basketball in downtown Orlando approaches for the Orlando Magic, so too does a new marketing brand campaign.

The BriefThe Orlando Magic unveiled a new logo and three redesigned uniforms, marking the team's first major rebrand since the 2008-09 season.The refreshed look brings back iconic star imagery and ...

The Magic's new jerseys hearken back to an earlier time. Orlando Magic/X. Michael Rothstein Jun 3, ... The "global logo" has "Orlando Magic" written in white around a black circle with blue trim.

The Orlando Magic unveiled a new logo and uniform look in a rebrand designed as a nod to the past, but could've placated its fan base by simply reverting to a font style that will never be surpassed.

June 3 (UPI) --Orlando Magic players will wear three new uniforms and play on a new court as part of a franchise rebranding, which also includes new logos, the franchise announced Tuesday."Don't ...

The Orlando Magic unveiled a new logo and uniform look in a rebrand designed as a nod to the past, but could've placated its fan base by simply reverting to a font style that will never be surpassed.

The Orlando Magic have wasted no time shaping their roster this summer. Following a promising season, the franchise has focused on internal development while strategically adding outside help.

The Orlando Magic have locked in their future by signing Paolo Banchero to a five-year maximum contract extension potentially ...