New data from mobile measurement platform Kochava reveals that artificial intelligence is exposing massive flaws in how app marketers measure success, ...

Building and marketing a mobile app is hard; turning that hard work into profit is even harder. Until recently, developers unwilling to surrender up to 30 % of every sale to Apple’s in-app purchase ...

Join Yodel Mobile by NP Digital on Wednesday, 10th July at 3:30 pm BST for Cracking the Algorithm: How AI is Rewriting App Store Success, a free webinar ...

Facilitates the creation of content by allowing brands to easily send products to influencers, review content, and ensure that the content meets campaign goals Provides analytics tools to track and ...

The top mobile marketing automation platforms Mobile marketing automation platforms are software solutions that help businesses automate their marketing campaigns. These platforms provide marketers ...

In essence, text marketing platforms and solutions are helpful tools so that you don’t have to manually compose each promotional message and send them to each one of your customers. SMS marketing ...

Influencer Marketing Buyer's Guide Download our Influencer Marketing Buyer’s Guide to learn about the best companies on the market to hire. The guide covers what influencer marketing is, why it’s ...

Who are app investors? App investors are individuals or groups of individuals with the financial resources to support app development, scale, and innovation. App investors come in a variety of guises.

This guide will walk you through what an eCommerce customer acquisition company is, how they work, and how you can benefit from using them. An eCommerce customer acquisition company is a company that ...

Examples of a top gaming influencer marketing agency The top gaming influencer marketing agencies have a verified record of creating new partnerships and helping you to develop a custom strategy that ...

These tools help developers identify, diagnose, and fix crashes and errors in their mobile apps. Still, it can be overwhelming to choose from the plethora of crash-reporting tools available in the ...

You may be having a group of skilled developers working on your brand. However, advertising game apps require a whole other skill set, increasing the need for mobile gaming marketing companies. By ...