Some critics declared the new logo went "woke" for removing the character known as "Uncle Herschel," who sat on the titular ...

Cracker Barrel badly misread its own customer base — and our culturally sensitive times — in trying to spruce up its image, ...

Many on social media, including Donald Trump Jr., criticized the new logo, with some threatening to boycott unless it was ...

Cracker Barrel has offered a "promise" to its guests following immense criticisms over its new logo and design. Here's what ...

The "old timer" — a.k.a., “Uncle Herschel” — will still appear on the menu and road signs: “He’s not going anywhere,” the ...

American restaurant and gift store chain Cracker Barrel says it "could have done better" in its controversial rebrand. The ...

Cracker Barrel has faced backlash for the redesign of its logo, which is now composed of a minimal, barrel-shaped background ...

Cracker Barrel released a statement following nationwide backlash over its recent logo change. In Naples, diners shared mixed ...

The restaurant's redesign is part of a broader rebranding effort aimed at modernizing Cracker Barrel's look, the company says ...

Marketing experts analyze Cracker Barrel's logo controversy, comparing it to Aunt Jemima and Uncle Ben's changes and ...

Cracker Barrel, which unveiled a logo last week without Uncle Herschel, has received quite a bit of pushback about its ...

An ongoing attempt by Cracker Barrel Old Country Store to revamp its brand triggered a backlash and unleashed a selloff that ...