Unilever slashes product shoot costs by 50% using AI-powered 'digital twins,' freeing up marketers for creative innovation. Chief growth and marketing officer Esi Eggleston Bracey spoke at the Nvidia ...

The recent dismissal of the ice cream brand’s CEO, David Stever, has sparked a heated debate about the clash of ideologies ...

In its Create Your Own Luck campaign, Clover brought in TV personality Tabitha Brown as its chief empowerment officer. In the company’s new 30-second spot, Brown plays a personified “Lady Luck,” ready ...

The creator is providing queer representation across traditional and social media — and using their storytelling savviness to do so.

Just as Adam Sandler brought some deserved attention to waterboys by starring as Boucher in The Waterboy, now Niagara Water is doing it in real life with Barkenaes, the waterboy and head manager of ...

From Coca-Cola Zero Sugar to Pizza Hut, brands are bringing their A-game to promote game time deals and good causes.

Media owners and agencies are among more than a dozen UK organisations that have joined forces to form The News Alliance, a ...

Adam & Eve/DDB has appointed Nicola Wood, former executive creative director at Ogilvy UK, and Amber Casey, former creative ...

Economic turmoil, fear, the ascent of AI and cultural division are among the key issues that will shape the ad industry in ...

Global chief creative officers offer their opinion on how to cultivate creativity without losing identity in a large agency network.

The campaign by Will understands loving parents who enjoy sharing photos of their kids on social media, but reminds them that online predators enjoy it too.

“Get a Sense of New Brunswick” puts an emphasis on the sights, sounds and tastes of the Atlantic province. For full access to ...