Cracker Barrel stock falls over 10% after logo change sparked customer outrage by nixing Uncle Herschel figure for tex-only ...

The "old timer" — a.k.a., “Uncle Herschel” — will still appear on the menu and road signs: “He’s not going anywhere,” the chain insists.

The restaurant company joins the likes of Bud Light, Jaguar and Target as subject of conservative ire over rebranding, DEI policies.

Americans are comparing Cracker Barrel's controversial revamp to Dylan Mulvaney's disastrous Bud Light campaign.

I think we’re abusing the term a little bit too much, where it’s losing its meaning,’ National Review staff writer Caroline ...

Cracker Barrel. Growing up in the South, Cracker Barrel felt a bit like a theme park attraction. Its down-home frills, Old ...

Florida Congressman Byron Donalds criticized Cracker Barrel's rebranding as "woke" on social media. While some customers ...

In a fiery column, Jeremy Clarkson lashes out at 'halfwit' parents he believes are instilling climate anxiety in children ...

American restaurant and gift store chain Cracker Barrel says it "could have done better" in its controversial rebrand.